Our Story: A New Zealand Butter Cookie Tradition
The Lowrey Story
Lowrey is a New Zealand butter cookie brand operated by Suki Bakery Ltd.
Inspired by the enduring tradition of classic butter cookies, we create delicate, melt-in-the-mouth cookies using New Zealand grass-fed cultured butter, flavour-specific recipes and our signature red gift tins.
Who we are
A New Zealand butter cookie brand made for sharing.
Lowrey is a New Zealand butter cookie brand operated by Suki Bakery Ltd.
Our focus is simple: to create distinctive New Zealand-made butter cookies that feel thoughtful enough to give, generous enough to share and memorable enough to send across the world.
We draw inspiration from the familiar tradition of classic butter cookies, then express it in our own New Zealand way through grass-fed cultured butter, carefully developed flavour recipes and gift-ready red tins.
New Zealand made
Lowrey Butter Cookies are made in New Zealand and reflect the quality, character and gifting spirit associated with New Zealand food products.
Cultured butter
We use New Zealand grass-fed cultured butter for its rich aroma and distinctive buttery character.
Flavour-specific recipes
Each flavour has its own recipe. Original, Coffee, Chocolate, Matcha, Raspberry and Black Sesame are not treated as one formula with different names attached.
Made for gifting
Our signature red tins are designed for thoughtful gifting, family sharing, New Zealand souvenirs and overseas delivery.
A timeless tradition
Familiar in spirit, distinctly New Zealand in expression.
Butter cookies have long been associated with hospitality, celebration and sharing.
Their appeal is not complicated. A well-made butter cookie can be offered with tea, brought to a family gathering, given as a thank-you gift or sent to someone far away.
Lowrey continues that enduring tradition without pretending that tradition stands still.
We bring it into a modern New Zealand setting through local production, New Zealand grass-fed cultured butter, individual flavour recipes and packaging created with gifting in mind.
New Zealand cultured butter
Butter is not a background ingredient.
Butter sits at the centre of the Lowrey experience.
We use New Zealand grass-fed cultured butter for its aroma, depth and rounded dairy character.
Cultured butter contributes to the flavour identity of the cookies, but texture is created by the complete recipe and production process, not by butter alone.
Original contains 42% New Zealand cultured butter. Other flavours use their own formulations and butter percentages so that each one can express its ingredients properly.
That is why we do not describe the entire range with one universal butter percentage.
Read more in WHY.004: Why Cultured Butter?
“The butter should be noticed before the flavour disappears.”
A simple principle behind the Lowrey range.
The Lowrey texture
Delicate, fine, fragile and melt-in-the-mouth.
Lowrey Butter Cookies are not American-style soft-baked or chewy cookies.
They are also not designed to be dense, hard or heavily crunchy.
Their structure is deliberately fine and delicate, allowing the cookie to break apart quickly and melt easily in the mouth.
That same structure makes the cookies more fragile during handling and delivery.
One range, individual recipes
Each flavour deserves its own character.
Coffee, cocoa, matcha, freeze-dried raspberry and black sesame interact with cookie dough in different ways.
They influence aroma, colour, moisture and structure differently, so each Lowrey flavour is developed with its own formulation.
The core range includes:
- Original
- Coffee
- Chocolate
- Matcha
- Raspberry
- Black Sesame
Each tin contains one flavour, allowing its individual identity to remain clear from the first opening to the final cookie.
The signature red tin
A cookie gift should feel like a gift before it is opened.
The red Lowrey tin is more than a container.
It protects the delicate cookies, gives the product a clear visual identity and makes each tin suitable for giving without excessive additional packaging.
After the cookies are finished, the tin can be cleaned and kept for dry goods, household storage or small keepsakes.
Each tin holds one flavour. Multi-flavour gift sets are created by combining separate single-flavour tins rather than mixing different cookies inside one tin.
Made to travel
A taste of New Zealand for people near and far.
Lowrey Butter Cookies are created for thoughtful gifting, family sharing and sending a taste of New Zealand overseas.
They are chosen for birthdays, family visits, celebrations, New Zealand souvenirs, client gifts, staff appreciation and gifts for overseas business partners.
Our online store serves customers within New Zealand and ships to eligible international destinations through available courier services.
Behind Lowrey
Operated by Suki Bakery Ltd.
Lowrey is operated by Suki Bakery Ltd, a New Zealand company responsible for the Lowrey brand, product development, customer experience and distribution.
We work with experienced New Zealand production partners and service providers to make, pack and deliver Lowrey Butter Cookies to customers in New Zealand and overseas.
Our goal is not to make every butter cookie imaginable.
It is to make a recognisable New Zealand butter cookie gift with a clear flavour identity, a delicate texture and a presentation worth sharing.
Inspired by tradition.
Made in New Zealand.
Created for thoughtful gifting.